Database Segmentation, Lead Management, Marketing Automation, Progressive Profiling, Uncategorized
Well, I have officially started my senior year at CU Boulder. As I begin my new classes, I am noticing that what I have learned during my internship is already proving to be useful. Not only can I apply my new knowledge in my classes, but I can also apply it to...
Database Segmentation, Lead Management, Lead Nurturing, Lead Scoring, Marketing Automation, Marketing Basics, Net-Results Product Features, Uncategorized
Have you ever searched for housing on Craigslist? It can be pretty intense. I’m currently in the midst of searching for housing and I have a set of ideals and a set of “insteliminations.” The funny thing is I’ve been noticing a lot of parallels...
Database Segmentation, Email Marketing, Lead Nurturing, Marketing Automation, Uncategorized
As we all know, it’s election season here in the (somewhat) United States. The candidates are burning up the miles, platforms and soapboxes to make sure their message is properly stated and that you understand that their opponents are evil people out to steal...
CRM Integration, Database Segmentation, Demand Generation, Drip Campaign, Email Marketing, Lead Management, Lead Nurturing, Lead Scoring, Marketing Automation, Net-Results Product Features, SugarCRM Integration, Uncategorized
Looking for alternatives to Hubspot? Recently, Viktor Nagornyy of Viktorix Innovative, published a blog post titled, “8 HubSpot Alternatives for Marketing Automation.” Much to our chagrin, we did not make Viktor’s list! Come on Viktor…...
Database Segmentation, Demand Generation, Featured Posts, Lead Management, Marketing Automation, Marketing Basics, Uncategorized
You may be wondering why a leader of a Marketing Automation software company is telling people they shouldn’t be using Marketing Automation. Hey nice post, Einstein. I’m sure the prospects will be beating down the door now to purchase your tool. I get it. But if you...
Database Segmentation, Drip Campaign, Featured Posts, Lead Nurturing, Uncategorized
Newsletters lost their mojo several years ago. They have low open rates and even lower response rates. Here’s why. A typical newsletter is a collection of unrelated information: industry news, product update announcements, tips & tricks, new hires/departures,...
