Database Segmentation, Demand Generation, General, Marketing Automation, Marketing Basics, Net-Results Product Features, Uncategorized
How are you marketing/selling your product or service? Are you catering to your product team or to the prospect you have on the phone or on your website? Are you sure? People make purchase decisions based on emotion but justify their buying decisions based on fact....
Agency Partners, Channel Partners, Demand Generation, Marketing Basics, Thought Leadership, Uncategorized
The Paradigm Shift in Agency Services As inbound marketing leads the paradigm shift from “Mad Men” thinking to customer-centric marketing efforts,
Agency Partners, Channel Partners, Demand Generation, Thought Leadership, Uncategorized
Opportunity is knocking for digital marketing agencies. We’ve compiled noteworthy statistics from recent studies that highlight the growing need for the skills marketing agencies bring. From demand generation strategies to content marketing tactics to marketing...
Demand Generation, Events, Marketing Automation, Uncategorized
In the spirit of continually reaching to make our organization better, Net-Results has partnered with the Business Marketing Association, Colorado Chapter, as Gold Trustee Members. The BMA is Colorado’s only association developed exclusively to excellence in B2B...
Demand Generation, Marketing Automation, Marketing Basics, Uncategorized, Web Analytics
When Google says “jump”, we ask, “how high?” Google recently announced changes designed to prevent manipulation of search engine rankings via over-optimized press release links and text. Specifically, Google says that they will no longer...
Demand Generation, Marketing Automation, Marketing Basics, Social Media, Thought Leadership, Uncategorized
Being the channel-focused organization that we are, Net-Results continually combs the interweb to locate more thought leadership and practitioners of demand generation strategies. As such, I’ve decided to roll out 53 (yes, 53. Don’t ask.) of our favorite influencers...
