Marketing automation is a life-changing purchase for most marketing teams. As with anything that’s even remotely life-changing, you have to be sure you’re making the right decision for your present and future efforts. With that in mind, we wanted to...
The promise of marketing automation is that you can use it to drive more leads through your pipeline, which in turn results in more opportunities for your sales team and faster revenue growth for your organization. Sounds like the dream, right? Of course, it’s...
Marketing automation isn’t just for B2B and B2C businesses — I know, initially, that fact blew my mind too! It certainly has the reputation of only being a revenue-boosting software, but that’s not all it’s good for. In 2022, marketing automation is...
Marketing automation isn’t just for B2B and B2C businesses — I know, initially, that fact blew my mind too! It certainly has the reputation of only being a revenue-boosting software, but that’s not all it’s good for. In 2022, marketing automation is...
We’ve talked a lot about how marketing automation is all about timing, but what about saving you time? Let’s get right into it today with some hacks for saving time with marketing automation! Autoresponder Email & Follow-Up Campaigns This probably...