We’re constantly looking for ways to improve as individuals and as professionals, right?

Well, what if I told you there was an affordable, easy-to-use software that would help you become a better, results-driven marketer?

This sounds like a bad infomercial at this point, but hear me out:

Marketing automation software has been doing just that for the past decade.

Today, we’re going to discuss how this software tool can up your marketing game!

1. Marketing automation aids in personalization

If you’re new here, it’s important to mention that when it comes to quality marketing efforts and best practices, personalization is key.

Find out why personalization matters in marketing automation in our top-10-most-read blog post!

Marketing automation software systems, like Net-Results, allow for personalized fields and dynamic content, which make personalization easy and fun to implement.

In 2022, personalization is one of the most important aspects of digital marketing. Not taking personalization into consideration can have a huge effect on key metrics and revenue-generating behavior. There are serious consequences for marketing teams who don’t implement thoughtful personalization efforts.

You need personalization in today’s world. Marketing automation will help you do it effortlessly.

2. Marketing automation will help you make data-driven decisions

I often equate marketing efforts to the scientific method. As marketers, we’re constantly trying out new, exciting things and seeing if they stick.

But how do you know what does and doesn’t work without data?

Marketing automation offers you granular and robust reporting options that allow you to see real results in real-time.

Gone are the days of throwing tactics and strategy at the wall to see if they stick. Make data-driven decisions with marketing automation software and become a better, more informed, digital marketer.

3. Marketing automation increases efficiency

We’re talkin’ emails! If you’re tired of spending a majority of your day setting up brand new email campaigns and generating new lists, marketing automation might be the tool for you!

Looking for tips and tricks to create successful email marketing campaigns? We’ve got something that’s sure to hit the spot.

Marketing automation isn’t some robotic, AI platform — it only works with the content you’ve put in it.

It does, however, have powerful segmentation and scheduling abilities that make email campaigns and communications a breeze.

Spend more of your time creating and implementing strategy, and less time with repetitive, tedious digital marketing tasks.

Marketing automation will help digital marketers like you make the most of their day. What more could you want?


If you’re interested in marketing automation for your digital marketing & sales teams, schedule a 20-minute chat with us today!

We’d love to help you assess whether or not marketing automation software is the right decision for you and your business.

Cheers to your success,

Lexie Robbins

Marketing @ Net-Results

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Alexis Robbins

a seasoned copywriter, digital marketer, and social media connoisseur. Enjoys: anti-jokes, David Bowie, and mismatched socks.