A few years back, the founder of a marketing agency told me about his hiring process. It was clear that this process would massively reduce the amount of time we had to spend identifying great marketing candidates. We’ve now used this process for years and are...
I’ve been in the email marketing space for many moons and am not familiar with any well known email marketing services that are *just* for agencies. I can think of several that started out with an agency focus as it’s a good way to generate revenue when you’re getting...
The “best”? It’s all relative and you’ve asked an “absolute” question. This can’t really be answered for 2 reasons: What constitutes the “best” varies big time based on your needs, your team’s skill levels/experience, your budget, and a pile of other factors. Best for...
A level head and seatbelt are the first things that come to mind. And I’m only partly joking. Digital marketing in 2018 can seem nearly overwhelming at times. You have literally dozens of tactics you could choose to employ, and exactly none of them come with a...
Yes, but your question makes me think some clarification may be helpful. The CRM is not “the” data processor, it’s merely “a” data processor. The point being that, while your business is “the” Data Controller, there can be many Data Processors – and sub-processors. My...
