Demand Generation, Lead Management, Lead Nurturing, Lead Scoring, Marketing Automation, Uncategorized
I met with a client this morning who currently uses Net-Results to track website visitors and identify companies coming to her site. When she sees one who could be a good prospect, she picks up the phone and attempts to call the person who came to her site. She...
Demand Generation, Uncategorized
When talking about demand generation services to people who don’t fully understand how they work, we often get this response: “I have Google Analytics. I know who is coming to my site and what they are doing.” You do…really? Last time I checked,...
