Relevant Articles
Check out some of our favorite articles about demand generation, marketing automation, lead management, email marketing, and more. Have a great article to share? Send it to us!
Articles:
June 22, 2009: “Why keep up marketing and PR in down times?” by Mary Teresa Bitti, Financial Post
June 3, 2009: “Climate Heightens Need For Nurturing To Match The New BtoB Buying Processes” by Andrew Gaffney, Demand Gen Report
May 30, 2009: “Two More Surveys Confirm that Most Marketers Don’t Track ROI” by David Raab, MPM Toolkit
May 14, 2009: “What Is Marketing Automation and Why Should You Care?” by Ian Michiels, CRM Buyer
February 24, 2009: “The Powerful Potential of Permission-Based E-Mail”, eMarketer
January 20, 2009: “Email Keeps Working, Click Rates Rise” by Edward Barrera, Adotas