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Superior Database Segmentation

Use the most powerful segmentation tools available to create, manage and analyze marketing campaigns that branch based on any combination of behavior, demographics and CRM based data you choose.

Create segments based on behaviors and contact attributes in limitless combination:

• All Contact Fields (name, company, title, etc.)
• Geographic Location
• Industry
• Lead Source
• List Membership
• Lead Score
• Lead Owner
• Custom Fields
• Email Campaign Click-Thru
• Number of Web Pages Visited
• Actual Pages Visited/Not Visited
• Visit Duration
• Number of Repeat Visits
• Specific Forms Filled Out
• Search Phrase (full or partial)

Solid Segmentation Strategy

Create segments that pinpoint desirable prospect behavior. Leverage those same segments to drive alerts, custom, on-demand reports and lead scoring campaigns.

 

Check out our marketing automation blog to learn more:

• Database Segmentation – Don’t Send Mary Flowers for Father’s Day

Segmentation is the key to ensuring relevant communication with each individual prospect. This is the very heart of marketing automation's effectiveness. Net-Results' segmenting capabilities are unmatched. We invite you to compare.

Our core vision of segment-driven functionality makes us stand out against all others. Lead scoring, email campaign qualification, sales alerts, reporting, dashboards, list & lead management... literally the entire platform utilizes our unparalleled Segments feature. No other marketing automation platform comes close to our power, flexibility and performance.

This means that Net-Results customers need only one tool to leverage the full power of our entire marketing automation system. Our customers are able to launch nurturing campaigns within days - not weeks or months - and are able to drill into tightly defined subsets of prospects to deliver highly relevant content.

Have a look at the segment below and ask one of our competitors to show you how to score, alert, report or cause a campaign to branch based on a remotely similar set of conditions. This segment took 2 minutes to create in Net-Results and can now power any and every feature thoughout the platform.